02 / SSELFIE Studio
AI platform. Built and shipped.
A full AI SaaS product for personal branding. Designed, architected, and shipped with paying users from week one.
The situation
Content and branding at scale is slow and expensive.
Personal branding is a bottleneck for most professionals. They know they need to show up online. They know content matters. But the process of creating on-brand visuals, writing captions, and maintaining a publishing rhythm is too slow and too expensive for most people.
I saw this problem in my own audience. 170K followers asking me how to do what I do. The answer was not another course. It was a tool.
The system
What I built.
End-to-end product architecture
Next.js app with Supabase auth, Neon database, Stripe payments, and Vercel hosting. Full onboarding flow, user dashboard, and account management. Not a prototype. A production system.
AI image generation pipeline
Custom Flux LoRA models trained on user selfies via Replicate. Classic and Pro generation modes. Users upload their photos, the system trains a model, and they generate on-brand images in their own likeness.
Maya — the AI assistant
A conversational AI layer powered by Anthropic Claude. Maya knows the user's brand profile, their style preferences, and their content history. She guides them through generation, feed planning, and content strategy.
Multi-agent workflow system
Behind the scenes, a team of AI agents handles content creation, email sequences, revenue tracking, and product decisions. Orchestrated through OpenClaw with automated task queues and shared memory.
Paying users
Monthly recurring
Months live
What it produced
Real product. Real users. Real revenue.
SSELFIE Studio launched with paying users from week one. No free tier. No freemium. People paid because the product solved a real problem.
The platform handles onboarding, payments, AI generation, feed planning, email automation, and customer support. It runs with minimal manual intervention because the systems are built to operate autonomously.
This is not a side project or a demo. It is a live SaaS product with recurring revenue and active users who depend on it daily.
What this means for you
I build systems that run themselves.
If your company needs someone who can design a product, architect the technical stack, build it, ship it, and operate it — that is what I do. Not just the strategy deck. The actual product. With payments, onboarding, AI integrations, and the operational systems to keep it running.