SANDRA
SOCIAL

Brands, content, and the stuff nobody else wants to figure out.

Sandra Sigurjonsdottir — creative & AI

Fromsalon
tosoftware.

I build content that grows brands. Strategy, visuals, and systems that actually perform.

Content, strategy, and AI. Built an AI product with 1,000+ users. Grown 170K followers organically. 8+ years working with brands and content.

What happens when I run your content

0M+

views in 14 days

0K

organic followers, zero ad spend

0K+

users on an AI product I built

0+

years building brands

Brands I’ve worked with

Brand collaboration 1
Brand collaboration 2
Brand collaboration 3
Brand collaboration 4
Brand collaboration 5
Brand collaboration 6
Brand collaboration 7
Brand collaboration 8
Brand collaboration 9
Brand collaboration 10
Brand collaboration 11
Brand collaboration 12

Work samples

Stuff I've shot, styled, and posted.

Selected visuals

Behind the lens
Editorial direction
Product photography
Lifestyle content

Meet Sandra

You get one person who comes up with the idea, shoots it, edits it, writes the caption, and ships it before your agency replies to the brief.

How I work

I don't separate strategy
and execution.

I do both. Idea → shoot → edit → post → test → repeat.

01

Content production

Your entire content pipeline, done

I handle the photos, video, copy, and posting. Simple. Consistent. Done.

02

Brand identity

A look people remember

Your brand stops looking like a template. I have a background in interior design and I think in colors, textures, and composition. Clean. Recognizable. On brand.

03

Audience growth

Organic growth that compounds

Built on what actually performs. No ads. No guessing. Just consistency and data.

04

AI & systems

Scalable content, not just ideas

Content that doesn't rely on time. Systems that make it faster, easier, and consistent.

Want to see what this looks like for your brand?

Let’s talk

AI content system

This is what my system builds.

Pick a topic. Select your photos. The AI chooses the right template, writes the headlines and copy, and produces designed carousel posts ready to publish.

Five template families. Works for real estate, beauty, fashion, interior. Each one adapts to your brand, your colors, your voice. Not generic templates. A full content engine.

01You pick your photos and topic
02AI classifies the content type and picks a layout
03Headlines, copy, and branding are generated
04Export as 1080×1350 PNGs, ready to post
SSELFIE AGENTS

SSELFIE AGENTS

editorial-feature

Your brand. Your photos. Designed posts.

The AI picks a layout, writes the copy, and places your images. Ready to post in seconds.

SANDRA / SOCIAL
Content system

Content system

bold-minimal

10 posts. One prompt.

Pick your photos, tell the AI what you are promoting, and it generates a full carousel with headlines, body copy, and branded layout.

SANDRA / SOCIAL
Real estate edition

Real estate edition

interview-cover

Just sold. 3.2M NOK.

Property listings, market updates, agent intros. The system knows the format and writes copy that fits the slide.

SANDRA / SOCIAL
Any niche

Any niche

modern-statement

Built for beauty, fashion, interior.

Five template families. Adapts to your brand colors, your fonts, your voice. Not a Canva template. A system.

SANDRA / SOCIAL

Built with Replicate, Claude, and custom Flux models

My product

I built this.

SSELFIE Studio — AI-powered content creation

Interactive demo — click to play
sselfie.ai →
SSELFIE
STUDIO
MAYA
MENTOR
GALLERY
VISUAL LIBRARY
FEED PLANNER
INSTAGRAM GRID
ACADEMY
LEARN
Sandra
STUDIO · PRO
MAYA · BRAND MENTOR
Let's figure out what's actually broken.
M
MAYA
Hi — let's get you visible. Where are you stuck this week?
I posted three reels and got nothing. I'm starting to think it's the content.
M
MAYA
It's almost never the content. It's whether the right people are seeing it. Let's look at your last three posts together — paste a link or open the Gallery tab and I'll pull them.
M
MAYA
While you do that — what would have to be true for the content to feel worth it? Sales? DMs? Just being seen?
OPEN LAST 3 POSTS
PLAN THIS WEEK
REFINE MY OFFER
WRITE A CAPTION
Tell Maya what you're working on...
SEND →
THIS WEEK
MonReel — selfie tutorial
WedCarousel — brand strategy
FriStory — behind the scenes
BRAND STRATEGY
Your file, written by Maya.
Voice, audience, offer, and 90-day path — generated from your interview.
OPEN FILE →
SSELFIE
Free guide
The look

Scattered posts.
One cohesive feed.

Selfie Guide · Free
375 · DARKSSELFIEMENU
dark hero
PERSONAL BRANDING

Your iPhone is already in your hand.

The problem was never the camera.

GET THE FREE GUIDE
375 · CREAMSSELFIEMENU
cream hero
SOUND FAMILIAR

A handful of likes. From people who already know you.

It's not a content problem. It's a visibility problem.

START WITH THE KIT
Post · Reel · Carousel · Calendar — content cards
In-app surfacesMaya / Gallery / Feed Planner / Academy
1. Photo post
Photo post

sandra.social · The room before the photo — quiet light, soft grain, one honest frame.

SAVE
FAVOURITE
SHARE
2. Photo post · posted
Photo post · posted

sandra.social · Same face. Sharper story. This is the version that finally feels like me.

SAVE
FAVOURITE
SHARE
3. Reel card
Reel card
PLAY
SAVE TO GALLERY
4. Carousel preview
Carousel preview

Slide 1 of 5 · Offer clarity + proof in one scroll — built from your brand file.

REVISE
SEE THIS
5. Concept idea card
It was never the camera. Open with the belief your audience already carries — then show the shift your method creates.
BUILD THIS
6. Calendar slot · grid
Calendar slot · grid

I’m not a developer. But I wanted to build something real — not a mockup, not a pitch deck. An actual product that people use and pay for.

SSELFIE Studio does AI photo generation, brand profiling, content planning, and payments. I designed the whole thing, taught myself to build it, and shipped it.

1,000+ users. Still live. Still growing.

1,000+
Users
1 person
Built by
8+
Months live
Next.js + AI
Stack
Sandra Sigurjonsdottir

Who I am

I have a background in interior design and digital marketing.

I've worked with content creation, UGC, social media, email marketing, websites, and AI systems.

I've built brands, grown audiences, and launched my own product used by 1,000+ people.

I like building things that actually work.

Questions

Things people
ask me.

Let's build
something.

Tell me what you're working on. I'll tell you what I'd do. No pitch decks. Just a straight answer.

Work with mesandra@ssasocial.com